B2B Data Driven Marketing
Latest News

 

KnowledgeBank launch the ProspectCloud

 

Following the growing trend for on demand solutions, KnowledgeBank have launched a brand new solution, aimed at large users of B2B data.

 

The ProspectCloud enables clients to purchase access to KnowledgeBank's entire data resource and assets and then to flexibly access the data, on-demand during an agreed period of usage.

 

This solution benefits companies of all sizes, as many companies either do not know how many prospects they are looking to target throughout the year, in addition, they do not have the resources to constantly maintain the data until the point when they use it.

 

By offering the ability to access the data on demand, this also means significantly less wastage and reduced cost of communication.KnowledgeBank have offered hosting and maintenance of data to clients for many years though this is the first time that such a service has been offered in the UK.

 

For further information about how the flexibility of our solution can work for you, give one of our consultants a call now on 0845 130 3750 and discuss further how you can access the ProspectCloudsolution.

 

 

 

KnowledgeBank launch latest version of Business LifeStage

KnowledgeBank have launched the latest version of their Business LifeStage process. This unique approach, involves identifying business requirements based around detailed understanding of the phase a business is in, from a financial and development perspective.

Businesses are more likely to procure new goods and services,  change supplier and reassess their existing provision, when they are undergoing change.

Examples of major times of change include:-

  • Setting up a Business

  • Expansion of an existing business

  • Consolidation and downsizing

  • Changes of premises

During each of these key phases, businesses tend to examine their existing business relationships, and either try to negotiate a better deal with existing suppliers or find new ones. This represents a unique opportunity for suppliers to talk to new prospects.

KnowledgeBank have worked to better understand each of these phases and have built new direct marketing techniques for targeting companies at these times.


Under continuous development, our techniques are constantly improved using detailed analysis and our aim is to change the way that companies think about who to target, why and when.


    


Contact us now for a quote on 0845 130 3750.